Chanel

We were asked by Chanel to create an online banner campaign to create awareness of their brand 'Chance'.

This project was dependant on carefully managing the brand and allying this with an understanding of the target audience and the environment.

We achieved this through rich media banners which were placed prominently on related sites such as glamour.com and getlippy.com.

The campaign was focused around 'Take a Chance' in which we created an online invitation which visitors could register to enter a competition to win a Chanel make over and other goodies.